What crisis: 2010 Rolls Royce sales up 171 percent image

It seems the economic crisis is a distant memory for luxury car manufacturer Rolls Royce as they’ve recently reported record sales; 2010 sales were 171 percent above 2009 sales!

The Uk-based company sold 2,711 cars in 2010! This is more than double the previous record set in 2008, with sales growth reported across all world regions. The US remained the biggest single market for Rolls Royce in 2010, followed by China and the UK.

‘Our record sales result for 2010 was a tremendous team effort and is testament to the commitment and passion shown by our employees at Goodwood and around the world,’ said Torsten Müller-Ötvös, the firm’s chief executive.

While Abu Dhabi is the largest market for the brand in the Middle East, but Müller-Ötvös said gas-rich Qatar may outstrip it in the near future.

“After Abu Dhabi, I think it is probably Qatar. Over the next few years, due to the soccer championships and all that stuff, I bet on that to boost Qatar’s economy even further. I have high hopes and big projections into the Qatar market,” he said.

Demand for the company’s latest model, Ghost, has been strong. The figures revealed that 80% of those who bought the Ghost, which was launched last year, during 2010 had never owned a Rolls Royce before. Overall, one Phantom was sold for every four Ghosts, a U.S. Rolls-Royce representative told automobilemag.