The new 2012 BMW 3 Series will make its world premiere at the 2012 North American International Auto Show in Detroit on Monday, January 9 at the BMW Stand.
In addition, the Germans will bring the ActiveHybrid 3 and the BMW ActiveHybrid 5 at Detroit. Moreover, the automaker will showcase the first two concept cars from its visionary and sustainable new BMW i brand – the BMW i3 Concept, or Megacity Vehicle, and the BMW i8 Concept.
BMW’s sixth-generation 3-series, code-named F30 carries forward the sporting spirit and attention to detail found in the previous car, and, in most cases, enhances them.
Compared to the E90 3er, the 2012 3-series sedan is about 3.7 inches longer, rides on a 2.0-inch-longer wheelbase, and has wider tracks front (1.5 inches) and rear (1.9).
Optional equipment such as a lane-departure warning system, night vision, a system to prevent the driver from nodding off, and radar-based adaptive cruise control with collision-mitigating automatic braking will bring tech features of the 5- and 7-series into the realm of the 3.
BMW will offer the new 3-Series in three trim packages, each of which — aside from including specific content add-ons — emphasizes a particular accent color/material, and each of which will appeal (broadly, of course) to regional buyers.
Sport Line: black (Germans), Luxury Line: chrome (Americans, Chinese) and Modern Line: brushed aluminum (Swedes, Brits).