Ram is certainly wasting no time at all with the introduction of new versions of the newly minted 1500 pickup truck – the standard issue debuted at NAIAS in January and we’re already looking at the second special edition version.
After the Ram 1500 premiered in front of the worldwide audience of the North American International Auto Show in Detroit to fight off the competition – the all-new Chevrolet Silverado was also there – it didn’t take long for Ram to present the Laramie Longhorn version. And now, appropriately in front of the audience gathered at the Dallas Auto Show they also presented the Texas-exclusive new Ram Lone Star. It’s naturally only catering for clients in the state and comes with a raft of modifications to set it apart from the rest of the 1500 lineup. Customers can have Lone Star badging on the tailgate and inside, chromed bumpers front and rear, along with chrome door handles and grille surround. There are also billet inserts, 18-inch aluminum wheels and standard fog lamps.
On the inside changes are more restrained – with a 60/40 split rear bench and leather-wrapped steering wheel. Options are also in abundance, with the automaker even offering monochromatic appearance packages, “Sport” and “Black”, four interior trim levels, and a choice of six-passenger bench front or optional five-passenger bucket seats. Then there’s the Bed Utility Group, 4×4 Off-road Group, Protection Group, Trailer Tow Mirrors and Brake Group, Max Towing Package and Premium Lighting Group. The Hemi V8 5.7-liter or the HEMI with the eTorque mild hybrid system are the choices at first, with clients having to wait a little longer to get the 3.6-liter V6 Pentastar with eTorque.