Audi, BMW and Daimler join forces again – for 5G Automotive Association image

Rivalry between the German premium automakers isn’t what it used to be – after the Here deal they are joining forces once again to form the 5G Automotive Association.

We’re actually seeing a pattern here – the Here division acquired from Nokia is very strong in the navigation department – while the new 5G Automotive Association will “develop, test and promote communications solutions, support standardization and accelerate commercial availability and global market penetration.” Looks like Audi, BMW and Mercedes are ready to put aside petty feuds (read global sales leadership) for the greater good, which is to “address society’s connected mobility and road safety needs with applications such as connected automated driving.” The idea behind the move is also tied to telecom companies as we’re readily approaching the moment of introduction of the next generation 5G mobile networks – which should increase the volume of data, connect even more devices, significantly reduce latency, and also increase reliability.

The German premium contenders think 5G connections can “better support mission-critical communications for safer driving” and “will further support enhanced vehicle-to-everything communications and connected mobility solutions.” Audi, BMW, and Mercedes-Benz will be joined in their effort by telecommunications giants Ericsson, Huawei, Intel, Nokia, and Qualcomm Incorporated – but the association is also open to further partners.