Audi plans to reach a ‘slight’ increase in revenue in 2013, relying on demand for the new small A3 model and compact SUVs.
“We will grow further in 2013,” Audi Chief Executive Officer Rupert Stadler said in a speech today at the marque’s headquarters in Ingolstadt, Germany. “We will reach the mark of 1.5 million car sales earlier than planned.”
Audi sold in 2012 1.46 million units, a mark initially forecast to be reached in 2015. VW’s operating profit increased 0.6% to 5.38 billion euro and revenue increased 11% to 48.8 billion euro. Operating profit accounted for 11%, a slight increase compared with the target of between 8%-10%. Audi plans to surpass BMW by investing 11 billion euro by 2015 to expand its global production network and model lineup.
The luxury-car maker will also expand its plant in Gyoer, Hungary and open a new facility in Foshan, China, by the end of this year. Audi expects increased sales for the S3 performance version to hit the market this summer and the next-generation A3 Sportback introduced in February. Later this year, a sedan version of the A3, will also reach showrooms, a model aimed at the US and Chinese markets.