Audi Reports Record Sales in 2012 to 1.45 Million image

Audi reported record sales for 2012, with 1.45 million vehicles sold, due to increased demand in the US in China.

In December Audi’s sales reached 110,400 vehicles, an increase of 0.8% compared with the same period last year. Although the automaker’s sales in Europe dropped 19.2%, the increased demand in China and the US helped Audi reach record sales. In China, Audi set a new record selling more than 405,838 vehicles, up 29.6%, positioning itself as the most popular luxury car brand in the Asian country.

“In the year 2012, we continued the success story in our biggest sales market,” said Luca de Meo, Member of the Board of Management for Sales and Marketing. “With this record we have increased our lead over the competition, further strengthening our number one position in the premium segment in China.”

In the US, Audi set a new sales record with an increase of 18.5% to 139,310 vehicles. Total sales of the A6, A7 Sportback, Q7 and the flagship model A8 increased 39%, while sales of the A6 Sedan reached 18,998 units, up 73.7%. In Canada the automaker sold 20,000 vehicles, up 18.6% and in Mexico it sold 9,482 units, up 17.7%.

Sales for AUDI AG In December Cumulative total
  2012 2011 Change from 2011 2012 2011 Change from 2011
World 110,400 109,556 +0.8% 1,455,100 1,302,659 +11.7%
Europe 45,200 55,988 -19.2% 739,000 726,318 +1.8%
  – Germany 16,913 21,588 -21.7% 263,163 254,011 +3.6%
  – UK 4,760 6,370 -25.3% 123,640 115,345 +7.2%
  – France 5,193 4,958 +4.7% 62,202 62,009 +0.3%
  – Italy 3,791 4,770 -20.5% 50,085 60,353 -17.0%
  – Spain 1,763 2,733 -35.5% 36,139 40,905 -11.7%
  – Russia 2,194 1,771 +23.9% 33,512 23,250 +44.1%
USA 14,841 12,655 +17.3% 139,310 117,561 +18.5%
Mexico 1,240 1,100 +12.7% 9,482 8,058 +17.7%
Asia-Pacific 41,400 33,941 +21.9% 478,900 373,724 +28.1%
  – China
(incl. Hong Kong)
35,279 29,436 +19.8% 405,838 313,036 +29.6%
  – India 931 394 +136.3% 9,003 5,511 +63.4%