AutoNation, Inc., America’s largest automotive retailer, on Tuesday announced that its retail new vehicle unit sales in March 2012 totaled 25,489 units, an increase of 15 percent as compared to March 2011.
Sales of domestic vehicles rose 26 percent to 7,991 versus a year ago, while sales for import vehicles increased 10 percent to 13,403. Sales of premium and luxury vehicles rose 10 percent to 4,095.
For the first quarter, AutoNation said its sales are up 13 percent.
Further, for the first quarter, AutoNation’s retail new vehicle unit sales, as reported to the applicable automotive manufacturers, increased 13 percent, with Domestic up 17 percent, Import up 12 percent, and Premium Luxury up 12 percent, in each case, as compared to the prior-year quarter.
Chief Executive Mike Jackson is so encouraged that he’s raised his estimate for the total U.S. market for new vehicles this year from 14 million to roughly 14.5 million units, a significant jump from 12.8 million vehicles sold nationwide last year.