Beijing:  Jaguar Land Rover introduces bespoke engineering division image

Following the recent success of two earlier ETO-built cars – the limited edition Range Rover Autobiography Ultimate and the 300km/h (186mph) XKR-S, the fastest and most powerful production sports car Jaguar has ever built – the ETO division is now focussing on further expanding the company’s product offering.

According to the British firm, the designers and engineers in ETO will work alongside the JLR Product Development teams on future products with a focus on offering additional luxury, performance and capability, exploring different facets of the brands’ personalities.

At the Beijing Auto Show, Jaguar Land Rover (JLR) showcased the Jaguar XJ Ultimate, a car developed by the company’s specialist ETO division.

Ringing the register at a patrician $155,875, the Ultimate is approximately $40,000 more than the XJL Supersport, and $15-20,000 more than other luxury sedans such as the Maserati Quattroporte and Mercedes-Benz S63 AMG.

It comes with individually adjustable rear seats with motorized foldable tables, specially designed section for housing champagne bucket and flutes, iPads with keyboards on the backs of front sears and an exclusive sound system with 20 speakers.

As well as the supercharged V6 the Ultimate Edition can be specified with supercharged 5.0-litre V8 petrol or 3.0-litre V6 turbodiesel engines. All get an eight-speed auto transmission.

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