Actually, counting all the deliveries achieved by the BMW Group, we have an even more impressive figure to report – the German automaker exceeded for the first time the million-vehicle mark in just six months.
In the January to June period, BMW Ag managed to reach total deliveries of 1,020,211 vehicles (954,501 last year), thanks to a 6.9% increase over the six months. The June figure was also bright, reaching a record delivery of 193,342 units, up 4.8% over the same month in 2013.
“This is the first time we’ve sold more than a million cars in the first half of the year and underscores the strength of our premium brands within the BMW Group,” said Ian Robertson, the sales and marketing chief . “June is the latest in a long line of record months and the figures confirm we’re on the right track to achieve our target of delivering more than 2 million vehicles in 2014. We aim to continue our sales growth in the second half of the year, when exciting new vehicles like the BMW X4 and BMW 2 Series Active Tourer will come onto the market.”
BMW’s core brand sales also delivered positive results, reaching a total of 164,214 cars in June – with a 7.3% growth over June 2013, while six-month deliveries totaled 886,347 autos, with a 10.2% climb.
Mini’s sales are not so great though – as the brand faces a key model changeover to the third generation Mini hatch – with deliveries for the first six months slipping 11.4% to 131,896 units.
Just like we told you yesterday, we now have the breakdown on Rolls-Royce’s sales as well, with the ultra luxury brand reaching total deliveries of 1,968 cars in the January to June period – an increase of 33.4% over last year.