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Cadillac invites you to its branded-coffee boutique

Cadillac invites you to its branded-coffee boutique

GM’s premium brand is making huge efforts to attract younger customers and hopes that a new branded Coffee Shop in New York will make a difference. General Motors aims to change people’s perception over its Cadillac marque by trying to make the lineup more appealing to younger customers. By doing […]

Report – Cadillac could be working on Cruze-based model

Report – Cadillac could be working on Cruze-based model

According to Cadillac’s executive chief engineer Dave Leone, the company is indeed developing an entry-level sedan as previous reports have been suggesting for a while. The new, base sedan is set to enter the company’s lineup beneath the ATS and apparently the vehicle could be based on the mundane Chevrolet […]

Cadillac aims to attract younger buyers in China

Cadillac aims to attract younger buyers in China

GM’s luxury division plans to boost sales in China through a more appealing design for a younger clientele and by keeping prices competitive. Even if the auto market in China has lately slowed down its pace, the luxury segment is increasing well above the overall trend. General Motors aims to […]

US: Pricing announced for the 2017 Cadillac XT5

US: Pricing announced for the 2017 Cadillac XT5

Cadillac has recently stated the 2017 XT5 – the model succeeding the highly popular SRX crossover – will have a pricing of $38, 995 when it reaches US dealerships this April. Since it comes off the hallmark success of the previous generation the 2017 XT5 is labeled as a crucial […]

Report – Next gen Cadillac Escalade still a body-on-frame, but with a more upscale twist

Report – Next gen Cadillac Escalade still a body-on-frame, but with a more upscale twist

According to a recent interview with Cadillac President Johan de Nysschen, some new details concerning the future generation of the top-selling flagship Escalade sport utility vehicle have perspired. While commenting on the sidelines of the next generation configuration, the top executive said the Escalade “must become more sophisticated and technically […]