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L.A. Auto Show LIVE: Lincoln MKX Concept


The premium automaker has lost a lot of ground in its primary market – the US home region and now Ford is on its way to rejuvenate the brand with huge investments, new models and an introduction to China. That later move is of increased significance for Lincoln, a latecomer to the world’s largest auto market and the second biggest when ...
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More Lincoln articles

US: Lincoln pursues younger, affluent buyers with premium services and options
Ford is again rejuvenating the ailing luxury brand Lincoln, pouring billions of dollars into its development and turning it hip with ads that star actor Matthew McConaughey or luring younger, ...
China: Lincoln opens its first three stores in the country
Ford’s premium brand – Lincoln – has effectively entered the Chinese market with the inauguration of the brand’s first three stores – also introducing in the process a new customer ...
Recall roundup: Ford Edge and Lincoln MKX
Ford has issued a recall for several Edge and Lincoln MKX vehicles because of a problem with corrosion. The North American based automaker Ford has recently announced a recall for the ...
Recall roundup: More than 200,000 Ford vehicles
Ford has announced a recall which is covering more than 200,000 units because of a possible rusty fuel tank issue. A new recall announced by Ford is covering no less than ...
Report – New Ford CEO to support Lincoln rebirth
It appears that Mark Fields, Ford’s young and bold new chief executive, has decided to bring the almost catatonic Lincoln brand to its former prowess, putting his faith in the ...
Ford’s positive 2020 outcome relies on F-150 and Lincoln growth
The automaker’s new chief executive Mark Fields showed impressive growth targets for 2020, but as this year and 2015’s grim financial targets hit investors and analysts, they also expressed doubts ...
Ford’s investor day reveals 2020 global sales forecast
The second biggest US carmaker had a rather bad day on Monday, revealing to its investors it decided to trim down the profit forecast for both 2014 and 2015. There ...
Recall roundup: 850k Ford vehicles
Ford has issued a major recall for 850,000 of its vehicles because of a problem with their airbags. A new recall has been announced by Ford for approximately 850,000 of its ...
US: auto brands boosting marketing budgets for busy 2015 schedule
Some of the global auto brands that are highly active in the US auto market are planning to boost their marketing budgets as next year’s schedule will be full of ...



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