China: Ford auto sales up 14 percent this year image

According to latest sales reports, Ford Motor China announced wholesale sales of 274,510 units for the first half of 2011, a 14 percent increase from the same period last year. In June, Ford sold 44,442 units, an 11 percent increase from June 2010.

The Focus model reached total sales of 16,992 units in June, an increase of 19 percent from June 2010, and in the first six months of 2011, Focus sales exceeded 100,000 units.

The bigger Mondeo model continued its strong momentum with 5,240 wholesale units sold in June, a 39 percent increase from the same period last year.

Ford Fiesta had 6,346 wholesale units sold in June, bringing total sales since its launch in March 2009 to over 150,000 units. With the upgraded 2011 Fiesta launched in May, the Ford’s stylish compact is attracting more Chinese customers.

“We are working hard to provide our Chinese customers an expanded lineup of high quality, safe, fuel efficient vehicles they want and value,” said Joe Hinrichs, president of Ford’s Asia Pacific and Africa region and chairman and CEO of Ford Motor China. “As an important part of our aggressive growth plan, we are expanding our production capacity, retail network, service capability, as well as our portfolio here in the world’s largest automotive market.”

Last month, Ford announced that it expects its worldwide sales to increase by nearly 50 percent by mid-decade to 8 million vehicles a year.

By 2020, Ford expects 32 percent of sales to come from the Asia Pacific Africa region, more than doubling the current percentage of global sales volume Ford achieves in the region.