China has surpassed U.S. to become Lamborghini’s second largest market, where the Italian luxury sports-car maker is expected to sell around 200 Lamborghini cars this year, its CEO Stephen Winkelmann at the 2010 Paris Auto Show, Guangzhou Daily reported Monday.
The Chinese market grows extremely fast, but you can barely foresee when Lamborghini’s sales in the country will outpace the U.S., Stephen Winkelmann said, adding that about 200 Lamborghini cars are likely to be sold in China this year while sales in the U.S. market is estimated to be 30% higher than China.
He also said that even though the U.S. market has been shrinking these years and on the contrary, China is advancing forward all the time, he still believes the U.S. market has more growth potential, stressing that how to tap the potential is crucially important.
The Italian automaker displayed at the Paris Auto Show its new model, Lamborghini Sesto Elemento Concept that weighs only 999 kilograms and is powered by a 5.2-liter V10 engine, delivering 562 bhp. The Sesto Elemento needs only 2.5 seconds to go from zero to 100 kilometers per hour.