World luxury car company Jaguar Land Rover expects China to become its largest market in the next few years, according to Bob Grace, president of Jaguar Land Rover China.
“China has already become Jaguar Land Rover’s third largest market, as well as the world’s fastest developing market,” the Chongqing Evening News quoted Jaguar Land Rover CEO Ralf Speth as saying.
Among the British marque’s line up at Auto Shanghai 2011 is the new Jaguar XJ Executive saloon, which will sell for 968,000 yuan ($149,291). Jaguar has also brought two other vehicles for their Chinese debut: the C-X75 Concept (pictured above) and XKR-S sports car.
Land Rover, for its part, is showing off the Range Rover Evoque and its coupe variant, as well as the Range Rover Autobiography Ultimate Edition and Land Rover Freelander 2 (in limited China red paint scheme, pictured below.)
These two British brands have been increasing in popularity in China, as evidenced by their strong performance in the first quarter of this year. Jaguar sold 820 units in China for the first quarter of this year, an increase of 39% year on year. Sales of Land Rover surged 49% to 7,745 units.