Daimler Truck’s subsidiary Daimler India Commercial Vehicles (DICV) held a sneak preview today for selected Indian journalists revealing the new BharatBenz heavy-duty truck.
The first BharatBenz truck made in India will debut by mid-year on the world’s third-largest truck market. In 2011, more than 300,000 trucks were sold in India.
„The trucks are based on existing Daimler commercial vehicle platforms. Indian specialists developed the trucks for the local market, where they are also built,” said Andreas Renschler, Daimler AG board member responsible for Daimler Trucks and Daimler Buses.
“This is the most effective way for us to participate in the growth of India’s volume segment. Our product range focuses on quality, reliability, and efficiency and particularly targets the modern domestic segment, which shows huge growth potential and reflects the growing demands of Indian customers,” Renschler added.
On March 2 2012 BharatBenz will unveil its entire truck lineup in the 6 to 49-ton range. The BharatBenz heavy-duty truck will be built on the Mercedes-Benz Axor platform, and the future light and medium-duty trucks will be based on the Fuso Canter and Fighter series.
The light, medium-duty, and heavy-duty range of BharatBenz commercial vehicles will be manufactured at the new plant in Oragadam near Chennai in Southern India. The plant’s initial production capacity will be 36,000 units per year and can be ramped up to 70,000 units per year.