Daimler Trucks Asia is bundling the activities of Mitsubishi Fuso Truck and Bus Corporation (MFTBC) and Daimler India Commercial Vehicles (DICV) for further sales growth and will invest an additional 300 million euro in the extension of the sales and production networks for FUSO and BharatBenz trucks from 2014 to 2018.
The two commercial vehicle subsidiaries MFTBC and DICV are bundling their Asian business under the umbrella of Daimler Trucks Asia with a view to generating further sales growth in Asia and Africa. To this end, Daimler Trucks Asia will invest 300 million euro in the international sales and production structures on schedule in the period from 2014 to 2018. By the year 2020, around 290,000 units of the FUSO and BharatBenz brand are to be sold worldwide.
Dr. Albert Kirchmann, Head of Daimler Trucks Asia and MFTBC President & CEO, said on the occasion of the Tokyo Motor Show: “With the investments, we are expanding our existing sales and production network in order to take advantage of future sales potential in Asia and Africa.” Dr. Kirchmann added: “Thus, we are investing in the future of a strong team from two cultures. I am proud of the team from Japan and India, which is working together hard in order to bring the right products for the future markets on the road.”
The starting shot for the production of new FUSO truck models was sounded at Daimler India Commercial Vehicles in May of this year. Until 2014, these vehicles will be rolled out successively in 15 selected export markets – Bangladesh, Brunei, Indonesia, Kenya, Malawi, Malaysia, Mauritius, Mozambique, Zambia, the Seychelles, Zimbabwe, Sri Lanka, Tanzania, Thailand and Uganda. The market launch in further export countries is being examined.