/ Industry, News, Smart / Daimler wants the ForFour model to boost sales

Daimler wants the ForFour model to boost sales

Linked In Share
Daimler wants the ForFour model to boost sales

Late last night, in front of a huge media crowd, Daimler AG took the wraps off the models that should rejuvenate the city car brand – Smart. To boost sales, the line-up also grew from just one model.

Developed jointly on the back of the Renault Twingo platform – thanks to the ongoing cooperation between Daimler and the Renault Nissan alliance – the new ForTwo and ForFour need to rejuvenate a brand that has suffered many setbacks since the first Smart arrived in 1998.

Smart should now have a more solid foundation – with the definitive city car – the ForTwo and a bigger sibling, the ForFour that should provide a much-needed boost to deliveries worldwide.

“The most frequent reason people don’t pick the ForTwo is because it only has two seats,” once said the Smart brand chief Annette Winkler. “A number of our customers want to stay with the brand and they said they would if we had a four-seat vehicle.”

Daimler now expects around a third of the brand’s sales to come from the four door model, which is only 600 euros more expensive than its smaller sibling. The duo should begin commercialization in Europe in November, but for the time being the ForFour is not going to be present on the US market.

Via Automotive News Europe

by Aurel Niculescu (my Google+) - Thursday, July 17th, 2014 - filed under Industry, News, Smart. Image credit: .
Linked In Share
Related Articles
expectations forfour fortwo predictions sales


Discuss: Daimler wants the ForFour model to boost sales

Leave a Reply















Inautonews Facebook PageInautonews RSS FeedInautonews TwitterInautonews Youtube Channel

Sign up to receive our email newsletter on your email. It's safe. No spam!

Ford claims new F-150 is up to 29% more fuel-efficient
Ford claims new F-150 is up to 29% more fuel-efficientThe second-largest US automaker is proposing an industrial revolution, with its most important US model switching to an ...
US: survey sees average price of gasoline down to $2.8416 a gallon
US: survey sees average price of gasoline down to $2.8416 a gallonAccording to the latest research report coming from Lundberg Survey Inc., the average price of regular gasoline in the United ...
Report – Honda asking suppliers for help because of Takata airbag issue
Report – Honda asking suppliers for help because of Takata airbag issueAccording to a recent report coming from the Wall Street Journal, the Japanese automaker Honda has decided to open negotiations ...
US: SUV segment is ready for Generation Y
US: SUV segment is ready for Generation YOne thing is clear after visiting the 2014 edition of the Los Angeles Auto Show – the automotive industry is increasingly ...
Volkswagen releases massive investment strategy, seeks further cost cutting
Volkswagen releases massive investment strategy, seeks further cost cuttingThe German automaker, the largest in Europe and the second biggest in the world has just shown its latest investment strategy – ...
‘Not possible’ to name Schu recovery date – manager
‘Not possible’ to name Schu recovery date – managerNov.24 (GMM/Inautonews.com) Michael Schumacher's manager Sabine Kehm says it is "not possible" to talk about how long it will ...
Rosberg gracious in title defeat
Rosberg gracious in title defeatNov.24 (GMM/Inautonews.com) As their fierce rivalry this year came to its zenith on Sunday, Nico Rosberg was notably gracious in ...
New deal with champ Hamilton may take time – Wolff
New deal with champ Hamilton may take time – WolffNov.24 (GMM/Inautonews.com) With Lewis Hamilton now a double world champion, Mercedes has vowed to waste no time in signing him ...
Mattiacci focused on Ferrari top job ‘at the moment’
Mattiacci focused on Ferrari top job ‘at the moment’Nov.24 (GMM/Inautonews.com) Marco Mattiacci has done little to reject rumours he is set to depart as Ferrari's team ...
Toro Rosso tipped to announce Sainz this week
Toro Rosso tipped to announce Sainz this weekNov.24 (GMM/Inautonews.com) Carlos Sainz jr could be unveiled within days as Toro Rosso's new driver for 2015. That is the ...
Mallya slams Red Bull as F1 ‘cheats’
Mallya slams Red Bull as F1 ‘cheats’Nov.24 (GMM/Inautonews.com) Rival F1 team Force India has blasted outgoing world champions Red Bull as the "cheats" of the ...
Former Spanish King says Alonso ‘going to McLaren’
Former Spanish King says Alonso ‘going to McLaren’Nov.24 (GMM/Inautonews.com) Fernando Alonso completed his Ferrari career on Sunday still refusing to confirm widespread ...
Reports link Brawn, Costa, Bottas with Ferrari
Reports link Brawn, Costa, Bottas with FerrariNov.23 (GMM/Inautonews.com) The latest names linked with Ferrari are Ross Brawn and Valtteri Bottas. On Saturday, reports ...
Alonso hits back after Mattiacci jibes
Alonso hits back after Mattiacci jibesNov.23 (GMM/Inautonews.com) Fernando Alonso has lashed back at Marco Mattiacci for questioning his commitment and ...
Ecclestone ready to ‘tear up’ income contracts
Ecclestone ready to ‘tear up’ income contractsNov.23 (GMM/Inautonews.com) Bernie Ecclestone on Saturday said he is prepared to "tear up" contracts and start again, as the ...
Read more automotive news


2013 Frankfurt Motor Show Live Images

hyundai-i10-sound-edition 1
Spy-Shots of Cars
Kia Sorento X-Men 1
Spy-Shots of Cars
Mercedes-Benz A45 AMG Mcchip-dkr tuning 1
i1bbnfrwvqetvg-1
audi a9 render 1
Audi A8 abt sportsline tuning 1
2016 Acura ILX 1
2016 Fiat 500X united states 1
Galpin Auto Sports Rocket 1
2015 Holden Colorado and Colorado 7 introduced 1

More automotive from inautonews
The second-largest US automaker is proposing an industrial revolution, with its most important US model switching to an aluminum-intensive body in a bid to further extend the model’s average fuel economy. Much hype has surrounded the best-selling model in America (32 years in a row, best-selling ...
read more
Inautonews Editors Section
Test Drive: Ford Fiesta ST
Test Drive: Ford Fiesta ST The current generation of the Ford Fiesta ST has been officially presented to the public back in March, 2012, during the Geneva Motor Show, and it ...
Test Drive: Renault Twizy – Back to basics
Test Drive: Renault Twizy – Back to basics Renault has been producing the Twizy for a couple of years now, in its Valladolid, Spain, facility but spotting one on European roads can turn out ...
Test Drive: Mercedes-Benz SL400
Test Drive: Mercedes-Benz SL400 The Mercedes-Benz SL is currently in its sixth generation and since the company has released a new entry-level, the SL400, which is basically the ...

Editors Section
Inautonews Editors Section
2012 Safest Cars list 2011 Safest Cars [Video] 2011 IIHS Safest Cars [Video] 2011 EuroNCAP Safest Cars 2010 Safest Cars [Video]

Latest in Safety US: FCA CEO cautioned by the NHTSA over Jeep recallThe US government auto safety regulator specifically told Chrysler Group LLC Chief Executive Sergio ... US: Honda acknowledges it failed to comply with US law on Takata airbag issueThe Japanese automaker Honda Motor – the largest client of auto safety parts maker Takata Corp. ...
Safety Section