Ducati Sale: Audi remains in discussions, Daimler denies interest image

Newspaper Corriere della Sera said on Sunday that Germany’s Daimler AG may be interested in buying Italian motorcycle maker Ducati, which is also being courted by rival German carmaker Audi.

However, shortly after, Daimler denied the report.

We have no interest in a takeover of Ducati,” Marc Binder, a spokesman for Daimler said after a report in Italy’s Corriere della Sera had suggested Daimler was looking at Ducati.

On the same time, a source familiar with the matter told Reuters last month that Audi was on the brink of acquiring Ducati for around 870 million to 875 million euros.

Earlier this year, the owners of Ducati, which also include BS Private Equity and Hospital of Ontario Pension Plan, confirmed they are considering an initial public offering in Hong Kong for the motorcycle maker in the second half of the year, though they would consider a sale to a single buyer if the price was right.

However, Andrea Bonomi, chairman of Investindustrial, told the Financial Times last month that “the further growth [Ducati] requires needs the support of a world-class industrial partner”.

Ducati is best known for their high performance motorcycles and produces motorcycles for both road use and motorcycle racing.

Purchasing Ducati would add a motorcycle maker to VW’s nine-brand empire, which includes the Audi, Skoda and Lamborghini auto marques as well as heavy truckmakers Scania AB and MAN SE.