/ Motorsport / Empty track leaves F1 at ‘five minutes to 12′ – Lauda

Empty track leaves F1 at ‘five minutes to 12′ – Lauda

Linked In Share

Jul.19 (GMM/Inautonews.com) Niki Lauda wants formula one to think urgently about what is turning off the fans in 2014.

Big crowds were buzzing in Austria and Silverstone recently, but it was impossible not to notice some almost completely empty grandstands at Hockenheim on Friday.

The sport’s reigning champion Sebastian Vettel was born just 40 kilometres away, while another German is leading this year’s title in a dominant Mercedes, within memory of the heady Michael Schumacher mania.

“It’s not satisfying,” Mercedes boss Toto Wolff had to admit on Friday.

“We have to analyse the phenomenon. If the weekend continues like it does now, we need to think about it,” he said.

Italy’s Autosprint quoted a F1 source as explaining that the issue this weekend is that the German public is at saturation point after world cup euphoria.

But Mercedes’ F1 chairman, Niki Lauda, has another theory.

“Formula one is seeing a serious cultural change,” he told Die Welt newspaper.

“The audience wants to watch sport in a different way than before, due to the rapid growth of the new means of communication.

“It is logical that the young people of today have other priorities. Everything in the world is changing, but only formula one is staying where it was,” said Lauda.

The F1 legend, therefore, thinks that one big problem is too many and complex rules, but also the fact that Bernie Ecclestone is steadfastly sticking to the old TV broadcast model.

“Young people do not want to stay at home on Sunday when the sun is shining to sit in the lounge with their father for two hours.

“The problem is that today, there is no alternative. You can’t just sit on the beach and watch the race highlights on your smartphone,” he said.

Lauda also said F1 has simply lost some of its appeal on the human level.

“We have a generation of drivers that, if they were not wearing their racing overalls, you would simply walk past some of them and not notice,” he said, referring to the general lack of “charisma” compared to the past.

“The ‘formula one system’ is to supervise, monitor, regulate. But we must again have the drivers, not the bureaucrats, in the foreground.

“If we continue like this, no one will be bothered about formula one anymore. It’s five minutes to twelve,” Lauda warned.

by Mircea Serafim (my Google+) - Saturday, July 19th, 2014 - filed under Motorsport. Image credit: .
Linked In Share
Related Articles


Discuss: Empty track leaves F1 at ‘five minutes to 12′ – Lauda

Leave a Reply
















Inautonews Facebook PageInautonews RSS FeedInautonews TwitterInautonews Youtube Channel

Sign up to receive our email newsletter on your email. It's safe. No spam!

Administrator becomes Caterham team boss
Administrator becomes Caterham team bossOct.24 (GMM/Inautonews.com) The Caterham saga took another bizarre twist on Friday as an administrator became the new team ...
[VIDEO] McLaren P1 MSO spotted on the Fiorano
[VIDEO] McLaren P1 MSO spotted on the FioranoA McLaren P1 customized by MSO has been recently spotted lapping Ferrari’s famous Fiorano track. If you though that vehicles ...
Ford Focus Electric gets price cut in the U.S.
Ford Focus Electric gets price cut in the U.S.The Ford Focus Electric has received a new price cut in the United States because of poor demand. While its main rival, the ...
Test Drive: Dacia Sandero Stepway 1.5 90 HP
Test Drive: Dacia Sandero Stepway 1.5 90 HPIf you live in Europe, you don’t need an introduction to Dacia anymore – this is the affordable Renault subsidiary that ...
[VIDEO] Mercedes-Benz GLC63 AMG prototype caught on the open road
[VIDEO] Mercedes-Benz GLC63 AMG prototype caught on the open roadA prototype version of the upcoming Mercedes-Benz GLC63 AMG has been recently caught on camera while it was being tested out on ...
[VIDEO] See the world’s fastest Toyota Supra in action
[VIDEO] See the world’s fastest Toyota Supra in actionThe world’s fastest Toyota Supra has been recently spotted in action on a drag strip where it managed to shatter a lot of speed ...
Mercedes-Benz S600 Pullmann spied
Mercedes-Benz S600 Pullmann spiedOur spy photographers have managed to capture the upcoming Mercedes-Benz S600 Pullmann on camera while it was being tested out on ...
BMW i8 costs more than $200,000 on eBay
BMW i8 costs more than $200,000 on eBayThe price of a BMW i8 stands at a whopping 200,000 USD on eBay as we recently found out doing a quick search. The BMW i8 is one ...
Mercedes-Benz GLA45 AMG announced for Australia
Mercedes-Benz GLA45 AMG announced for AustraliaMercedes-Benz will be launching the GLA45 AMG performance crossover in Australia where the model in question will be priced from ...
Recall roundup: 850,000 units of the Audi A4
Recall roundup: 850,000 units of the Audi A4The German based automaker Audi has recently announced a recall for a massive 850,000 units of the A4, because of some problems ...
Ferrari LaFerrari for sale
Ferrari LaFerrari for saleAnother unit of the impressive Ferrari LaFerrari is currently looking for a new owner who will have to pay no less than 2.6 ...
Ferrari F50 gets crashed in the UK
Ferrari F50 gets crashed in the UKA Ferrari F50 supercar has been recently involved in a heavy crash in the United Kingdom after its driver lost control of the ...
BMW M2 Cabrio coming in 2016
BMW M2 Cabrio coming in 2016The BMW M2 Cabrio will be introduced in a couple of years according to a recent report. Rumors on the anticipated BMW M2 have ...
BMW X5 Concept eDrive gets spotted in Paris
BMW X5 Concept eDrive gets spotted in ParisThe brand new BMW X5 Concept eDrive has been recently spotted out in Paris while cruising the streets. After being officially ...
Porsche Macan Turbo gets updated by TechArt
Porsche Macan Turbo gets updated by TechArtThe aftermarket specialists from TechArt have officially introduced a new tuning package aimed for the Porsche Macan, this time ...
Read more automotive news


2013 Frankfurt Motor Show Live Images

Dacia_Sandero_Stepway_DSC7910
Spy-Shots of Cars
ferrari f50 crash uk 1
bmw x5 concept edrive paris 1
Porsche Macan Turbo TechArt tuning 1
2015 volkswagen jetta styling accessories 1
ATS Sport 490 Stradale 1
ferrari laferrari xx 1
Spy-Shots of Cars
Spy-Shots of Cars
Spy-Shots of Cars
mercedes-benz gla 45 amg tuning brabus 1

More automotive from inautonews
A McLaren P1 customized by MSO has been recently spotted lapping Ferrari’s famous Fiorano track. If you though that vehicles which aren’t produced in Maranello aren’t allowed on the Fiorano track, think again, because one of the main rivals of the LaFerrari, the McLaren P1, has been spotted ...
read more
Inautonews Editors Section
Test Drive: Dacia Sandero Stepway 1.5 90 HP
Test Drive: Dacia Sandero Stepway 1.5 90 HPIf you live in Europe, you don’t need an introduction to Dacia anymore – this is the affordable Renault subsidiary that rocked the auto industry ...
Test Drive: Mercedes-Benz A180 CDI AT
Test Drive: Mercedes-Benz A180 CDI AT The new generation of the A-Class has been around since 2012 and its overall design is quite drastic, considering its predecessor. Now, two years ...
Test Drive: Citroen C-Elysee 1.6 HDi Exclusive
Test Drive: Citroen C-Elysee 1.6 HDi Exclusive Citroen has introduced the second generation of the C-Elysee last year. The model is smaller than the C4 and it is based on the Peugeot 301, being ...

Editors Section
Inautonews Editors Section
2012 Safest Cars list 2011 Safest Cars [Video] 2011 IIHS Safest Cars [Video] 2011 EuroNCAP Safest Cars 2010 Safest Cars [Video]

Latest in Safety Recall roundup: 850,000 units of the Audi A4The German based automaker Audi has recently announced a recall for a massive 850,000 units of the ... NHTSA tries and fails to keep drivers informed about Takata airbag debacleThe National Highway Traffic Safety Administration issued a public warning about the potential ...
Safety Section