The year that is just about to end has been deceiving for most automakers operating in Europe – with sales increase inconsistencies, weaker than expected economical recovery and mounting political tensions.
The stage is set for another hard year: the revolution brought by electric cars is nowhere in sight yet. Charging infrastructure problems and a chronic inability to match mileage to traditional-powered cars has rendered the segment to a niche situation. On the other hand, everywhere you’ll look you’ll find a plug-in hybrid model, which brings the best of two worlds – electric power when needed or possible and traditional gasoline or even diesel mileage to shed range anxiety.
While car-sharing ventures have gained a cult following in other parts of the world – such as the US – the Old continent still has to come up to a solution to the young generation’s apparent lack of love for car ownership. Actually the deep issue lies with the young’s inability to solve his unemployment problem – and the economies seem to lack any solution on that matter this year all over again.
Meanwhile in-car connectivity and the myriad of new infotainment solutions will herald the approaching age of the driverless cars, electric fuel-cell powered cars will make their debuts but run into the same pricing and lack of refueling infrastructure issues. And the automakers will continue to amaze with diesel and gasoline-powered cars that have incredible fuel economy – never achievable under real life conditions.