Fisker to Build New Technical Center in Michigan image

Fisker plans to build a new technical center in southeast Michigan, which will be opened by the end of 2013.

The automaker needs this new technical center in Michigan to ‘access the supplier expertise and base’, according to company spokesman Roger Ormisher. Fisker has sold around 1,500 Karmas since December, but is hopes to sell 30,000 to 40,000 Atlantics per year. the company manufactures the Atlantic in a GM assembly plant in Delaware, where the automaker used to build the Pontiac Solstice.

“This important step signals our commitment to bringing the Fisker Atlantic to market as soon as we can,” company President and CEO Tony Posawatz said in a statement. “We will be bringing our own engineering footprint closer to our supplier base and the expertise and professional work force that have driven the American automotive industry for more than a century.”

Last month Fisker Automotive announced it will begin production of the Atlantic in 2014 or 2015, two years latter than the initial plan. The Atlantic is of utmost importance for the company and the perfect solution to regain its credibility lost after quality issues and launch delays of its $100,000-plus Karma flagship sedan. Although the US Department of Energy cut the rest of the $529 million loan to Fisker, the company said it is in talks with potential partners to cut costs and raise money to begin production of the Atlantic.