Ford Begins Production of Focus Electric in Germany image

Ford started production of the Focus Electric at the Saarlouis plant, Germany.

The Focus Electric is Ford’s first ell-electric vehicle to be put in mass production in Europe and the model will hit the market in July. Until now the automaker has manufactured the model at its Michigan Assembly Plant to be sold in the North American market. Next year Ford will also add the C-Max Energi plug-in hybrid and the Mondeo hybrid in Europe.

The Focus electric is powered by a 123-horespower, 100-kilowatt electric motor, mated to a single-speed automatic transmission. There is a 23-kilowatt lithium-ion battery pack, a single kilowatt less than the Leaf’s battery.

The US automaker invested $21 million to add Focus Electric at the German plant which also manufactures the Focus for markets in Europe. Ford has begun manufacturing the Focus at the Michigan facility in December 2011. In February For said that he expects the Focus EV to account for 5% of its EV and hybrid sales in 2013. In 2012 Ford sold 685 Focus EVs, accounting for 2% of the automaker’s hybrid and EV sales.

“Overall, it’s meeting our expectations in the marketplace,” said C.J. O’Donnell, Ford’s group marketing manager of electrification, in a telephone interview. “I think as we expand the footprint, by definition, we will get more customers.”