To commemorate Mustang’s 50th anniversary, Ford will sell special products with a new logo created especially for this occasion.
To commemorate Mustang’s 50th anniversary Ford will sell special products, including shirts, jackets, pinball machines and watches, all featuring the new logo which was created during an internal design competition at Ford, led by the automaker’s Chief Creative Officer J. Mays. The new logo was designed by Michael Thompson and shows the Mustang’s trademark galloping pony in silhouette over the characters “50 YEARS.”
Ford plans a year-long anniversary party which will start in New York, part of the New York International Auto Show. The Mustang celebrates 50-years-old on April 17th, 2014. The Dearborn automaker, which produced many vehicles of the Detroit Three automakers, unveiled the first Mustang in 1964, several days before its official debut at the World’s Fair.
Earlier this month Ford said it plans to make Mustang appeal to European customers, the toughest challenge for Ford’s product development team. The automaker plans to launch the next Mustang in 2014 in Europe and other markets.
“That is a really interesting challenge,” said Ford of Europe design chief Martin Smith. “What will emerge from that whole process is one of the best sports cars in the world and one that is still affordable. It won’t cost $1 million.”