Ford Motor Co., on Tuesday said the company has sold the 4 millionth vehicle equipped with SYNC In-Car Connectivity System.
Launching globally this year, SYNC is forecasted to reach nine million new customers around the world in the next three years. It was introduced in late 2007. SYNC has evolved quickly since first introduced in late 2007 and grown to provide customers even more value, with no additional cost.
“SYNC has been a transformational technology not only for Ford, but for the industry,” said Derrick Kuzak, Ford group vice president for Global Product Development.
“SYNC has been integral to keeping pace with the consumer, delivering value through a constant flow of new features that keep them connected to their digital lives in a safer, simpler and smarter way while driving.”
In 2010 Ford added SYNC AppLink – allowing smartphone-equipped customers access to a growing number of popular apps using voice control such as Pandora internet radio and Stitcher.
Last year, Ford unveiled the SYNC Destinations app, which allowed owners to use their smartphones to preview and sling locations previously entered on syncmyride.com, to equipped vehicles.
Now the company said it will open a research lab in Silicon Valley, where it hopes to scout out new technology and keep ahead of trends. It will employ around 15 people, including some recruited locally and others who will rotate in from Ford’s headquarters in Dearborn.