Ford Motor has increased Fiesta production at its plant in Cologne, Germany – to meet the increase demand for the small vehicle.
Fiesta remains one of the best-selling vehicles in the world after the U.S. based automaker said it sold more than 705,287 models last year.
According to Germany’s Automobilwoche – Ford added an extra shift and increased its daily production by 200 units – to 1850 Fiesta models a day.
Back in February Ford increased production from 1650 vehicles a day to 1760 – and shortly after, in March, Ford added 200 cars more, for a total of 1850 units a day.
“The Fiesta was 2013 both best-selling small car in the world as well as best-selling small car in Europe and number two in Europe across all segments,” said the sales and marketing director of Ford in Germany, Wolfgang Kopplin .
The increasing demand comes in general from Germany and from some markets in Southern Europe. In Germany, Ford sold 3621 Fiesta units in February, an increase of 45.7 percent compared to the same month last year.
In Cologne, around 4000 people are employed solely in the Fiesta assembly plant. In addition, Ford employs more than 17,000 people in Germany.