Ford’s new Escape and Fusion managed to set a new monthly sales record in March, helping the automaker reach its best sales in the US since May 2007.
“Customers are buying our all-new Fusion and Escape in record numbers, and we are working harder than ever to keep pace with demand for these fuel-efficient vehicles,” said Ken Czubay, Ford vice president, U.S. Marketing, Sales and Service. “Full-size pickup demand continues gaining momentum, outperforming the industry for the third consecutive month.”
Ford Fusion sold a record 30,284 units last month and 80,558 units during the first quarter, surpassing the previous records of 30,000 units and 80,000 units for the first time in Fusion sales history. The Escape also had its best sales month with 28,934 units sold, an increase of 28%, accounting for the best sales performance since the Escape was launched 13 years ago. The model also set record quarter sales with 72,983 units sold, surpassing the previous record of 72,908 units sold during the third quarter last year.
The Explorer sold last month 17,509 units, up 33%, the best monthly sales since 2010. Explorer retail sales also increased 42%, accounting for the best March retail sales since 2005. The Ford F-Series sold 67,513 units, up 16%, the 20th consecutive month of growth. Ford sold a total of 236,160 units in March, an increase of 6%.