Ford to produce B-Max in Romania image

Ford Motor Co. will assemble the new B-Max mini-crossover in Romania at Craiova, Inside Line reports. The B-Max will be unveiled at the Geneva motor show in March and stays faithful to the concept revealed at the same show last year.

The B-Max is designed to have pillarless doors, i.e. it doesn’t have a conventional B-pillar while the rear doors are of the sliding variety.

Power comes from Ford’s EcoBoost 1.0-liter three-cylinder engine (123bhp). The engine combines direct fuel injection, turbocharging and twin independent variable cam timing. The tiniest powerplant of the Ecoboost family, the innovative direct-injected turbocharged engine is exclusive for the European market for now but will eventually make its way into the North American and Chinese markets as well.

For those looking for something even more frugal than the Ecoboost, Ford will offer a diesel B-MAX fitted with a Durotorq TDCi engine.

“The B-MAX combines an exciting, innovative design with features that only previously have been found in bigger cars,” said Stephen Odell, chairman and CEO, Ford of Europe.

“It’s a brand new car that responds to the needs of an increasing number of customers who want much more from their small cars.”

The B-Max is the first car to be built at Ford’s new Craiova plant in southwestern Romania.

The factory also makes Ford’s new three-cylinder 1-liter Ecoboost turbocharged gasoline engine, which debuts in the Ford Focus in Europe and will be fitted into the B-Max.