Ford Motor Company has set a goal of reducing the landfill waste by 70% and the water it uses by 30%, in its European production. This also means the increase of recycled and reused waste.
According to the plan a reduction of 1.5kg per vehicle in the average landfill waste will be made by 2016, from 5kg in 2011. From the 1.2 million vehicles produced annually, the company will save €2.3 million and about 1.3 billion liters per year.
“This plan represents our pledge to minimize Ford’s impact on the environment both before and after our customers get behind the wheel.
This goes hand-in-hand with our commitment to develop the most fuel efficient vehicles. Sustainability makes just as much sense for Ford as a business as it does for the environment,” said Stephen Odell, chairman and CEO, Ford of Europe.
This action is not new for the company. Back in 2007 Ford of Europe cut landfill-waste by 40% and reduced water use by 37%.
Ford’s sustainability strategy covers manufacturing in: Valencia – Spain, Saarlouis and Cologne – Germany, Genk – Belgium, Southampton, Bridgend and Dagenham – the UK.
This goes hand in hand with our commitment to develop the most fuel efficient vehicles,” states Odell. “Sustainability makes just as much sense for Ford as a business as it does for the environment.”