GM will add 400 more dealers in China, part of its plan to boost its expansion in the country.
GM plans to grow faster than the Asian country’s overall automotive industry, predicted to increase by 8% in 2013. This year GM will increase its dealership location from 3,800 to 4,200, according to Bob Socia, GM China president. The brands sold by GM and its JVs are Chevrolet, Buick, Cadillac, Opel, Wuling and Baojun.
Social expects sales to increase 5 to 8% this year in China, reaching 21 million units by the end of the year, surpassing the 19.4 million vehicles sold in 2012. He added that the Chinese auto market might reach sales of 30 million vehicles by 2020. GM plans to grow faster than other overseas automaker and the market this year and plans to increase exports to 100,000 vehicles or more, surpassing the 77,000 vehicles exported in 2012 and 3,000 vehicles in 2009.
In 2012 GM and its Chinese JVs sold 2.84 million vehicles, an increase of 11.3% from 2011. According to Socia, Cadillac will add 40 new dealers this year, and Baojun will add 50 dealers. By the end of 2012 Cadillac and Baojung had 160 locations and 300, respectively.