GM dropped its plans for an ultraluxury Cadillac sedan, according to anonymous sources.
It seems that GM executives realized that the rear-wheel-drive car, which was to be priced above $100,000, would not justify the investment. Designer have already been taken off the project and reassigned. But this does not mean GM gives up its plans to create a large rwd sedan, to rival the Mercedes S Class and the BMW 7 series.
In November, GM CEO Dan Akerson said that the automaker might decide this year if it will move forward on a range-topping flagship. It’s been years since Cadillac has been flirting with the idea of an exotic flagship coming at the 2003 Detroit auto show with the V-16-powered Cadillac Sixteen concept and then in 2011 with the Ciel open-air concept at the Concours d’Elegance classic-car show in Pebble Beach, Calif.
Cadillac reported May sales up 40% and 38% from January to April, becoming the fastest growing US automakers. The 38% increase is Cadillac’s highest since 1976 and the 40% increase accounts for the 12th straight month of sales growth.
“Cadillac is back.” said Bob Ferguson, vice president, Global Cadillac. “Our growth is product-driven, new luxury vehicles with dramatic design and performance drawing new customers to showrooms.”