GM to launch an online platform for its used cars image

General Motors has announced it will launch next month a website on which those in a hunt for a used car will be able to buy some of the company’s low-mileage vehicles.

US shoppers who browse the internet looking for lightly used cars, find or specifically for Chevrolet, Buick, GMC or Cadillac, will soon have access to a national inventory of low-mileage former General Motors lease, daily rental and company-owned vehicles never before available to the public, all in one website. The program, called Factory Pre-Owned Collection, will feature a nationwide collection of more than 30,000 vehicles, all with fewer than 37,000 miles, and including an extended factory bumper-to-bumper limited warranty. GM says shoppers can compare suggested prices on the site to what others in their area have paid for similar vehicles using the Kelley Blue Book Fair Market Range. Customers can also get a Carfax Vehicle History Report on the vehicles displayed on the site. The Factory Pre-Owned Collection site (www.factorypreownedcollection.com) will be available starting with February. “We know that many of our customers who are shopping for a used car want to complete more of the process online, and that number is growing,” GM CEO Mary Barra said.

The program also features a three-day/150-mile exchange program, a three-month trial of the OnStar Guidance Plan and the Sirius/XM Satellite Radio All-Access Package and more. Cars also come with roadside assistance and courtesy transportation during the warranty period. “Technology and consumer demands are disrupting the used car marketplace, and GM is leading the way in transforming the way used cars are sold,” Alan Batey, president, GM North America added.