The Detroit Three’s pickup truck battle is always on and GM’s pick-up trucks delivered a serious blow after receiving the five-star government safety rating for the redesigned 2014 Chevrolet Silverado and GMC Sierra.
The vehicles, which share the same platform and components, received the National Highway Traffic Safety Administration’s five-star Overall Vehicle Score for safety. This is the highest possible rating and it marks the first time any pickups have achieved that feat since the regulatory group updated its New Car Assessment Program for the 2011 model year. The Ford F-150 and Ram 1500 pickups both received four-star ratings.
“Safety is as important to truck buyers as it is to car buyers,” said Gay Kent, GM general director of vehicle safety and crashworthiness, in a statement. “Silverado and Sierra set a benchmark for pickup truck safety by offering a full array of advanced features designed to protect occupants before, during and after a collision.”
GM redesigned its full-size pickups for the first time in seven years, giving the Detroit-based automaker fresh firepower in a fierce competition with Ford, Chrysler and Toyota. The new models use high-strength steel, fully boxed frames and technology such as lane departure warning, forward collision alert and rear vision cameras to keep drivers safe.