Honda aims at selling 850, 000 vehicles in Japan in the year ending March 2013, an increase of 16% from the previous target.
In October, Honda reduced its full-year target to 4.12 million vehicles and cut its profit target by a fifth after sales in China were hardly hit in September and October the violent anti-Japan protests. For the year ending March 2013, sales in Japan are expected to increase 22%, thanks to minivehicles such as the N One and the N Box.
Honda plans to increase its market share by introducing a new model minicar in the fall 2013, by fully redesigning the Fit subcompact and by adding a SUV and sedan versions in 2013 and a hybrid Accord. The automaker plans to sell 350,000 vehicles during the first six months of 2014 and 500,000 in the second half of the year.
Honda has recently announced the launch of its N One mode in Japan. According to the car manufacturer, the Honda N-One has went on sale in Japan last week and it’s the latest model in the company’s N Series of mini vehicles. Honda says that the N-One is a city car which is getting safety features like the Hill Start Assist (HAS), Emergency Stop Signal (ESS), Vehicle Stability Assist (VSA), Pedestrian Injury Migration Body and side curtain airbags.