Interesting Pininfarina-designed SEM DX3 debuts in Guangzhou image

China is the world’s largest auto market and seems pretty mature now with its particularities and love for new energy vehicles – but still hasn’t escaped the need to copy.

This is why we’re taking the time to present you a model that will never live the country – the SEM DX3. The Guangzhou Motor Show is taking place roughly at the same time as the Los Angeles Auto Show but the 7, 232 miles (11,638 kilometers) distance is a good indicator of the cultural differences. But those might be narrower now that local manufacturer South East Motor has taken the wraps off the DX3 compact crossover designed by the iconic Pininfarina. And this is actually the second of many more crossovers styled by the famous Italian design house that will reach the local market in the near future.


The SEM DX3 is the production version of a concept that was first shown at the Beijing Motor Show and now it looks ready to hit the dealerships. The SEM also have the DX7 crossover – which is another, larger, collaboration between them – said back then to be “the first Chinese SUV with an Italian touch.” Mahindra-led Pininfarina has a different take on the DX3 than the DX7, sportier and catering towards a younger audience. Under the hood sits a turbocharged 1.5-liter engine mated to a six speed manual or a continuously variable transmission.