Jaguar Land Rover continues its monthly sales record-strike image

The UK’s leading premium carmaker reported for April its fourth consecutive record-breaking month in terms of sales.

Jaguar Land Rover said that its retail sales rose by 11 percent in April, to 41,341 vehicles, thus marking again a record for the month. The British automaker is on a very strong sales pace this year, as the company reported 200,154 vehicles in the first four months of 2016, up 24 percent over the same period a year earlier. All the regions returned solid growth year-on-year figures, with 25 percent in the UK, 11 percent in China, 10 percent in Europe and 2 percent in North America. Other overseas markets were up 5 percent in April.

“Sales of the Jaguar XE remain solid across many of our key markets and we look forward to its start of sales in America next month,” Andy Goss, head of sales, said. “Furthermore, response to the new Jaguar F-PACE in its first full month of sales has been extremely positive.”

Speaking of Jaguar, it had its best April in over a decade, delivering 7,993 vehicles, up 49 percent on the previous year. The brand’s sales were especially driven by the European demand, where the monthly figures nearly trebled. Land Rover retailed 33,348 vehicles in the month, up 4 percent year-on-year. Best-sellers were the Discovery Sport with 9,422 vehicles and the Range Rover Evoque, with 8,293 units.