With the start of production of the first Jaguar Land Rover vehicles in China approaching fast, the British automaker has finally officially revealed the name of the first model to leave the production lines.
According to Jaguar Land Rover’s CEO Ralf Speth, the brand new China manufacturing facility – starting operations in October – will begin the production of the Range Rover Evoque.
“We are starting with the vehicle with the highest demand” locally, commented Speth on the sidelines of a press event in London late last week. “We are starting with one vehicle at first. We have to train our employees and bring them up to speed,” he added.
The new plant, which will be officially opened in October, with vehicle production starting soon after, is located in Changhsu, northeast of Shanghai and has been built as a joint venture between the British automaker and China’s Chery Automobile.
This also marks the first time Jaguar Land Rover has a full-scale production facility outside its UK home base. The automaker will also produce engines in a dedicated facility starting with 2015. The engines produced in China will be part of the carmaker’s latest line-up of Ingenium four-cylinder units. The country counts as JLR’s fastest-growing markets – selling globally 240,372 cars through June, with 62,479 of them in China.
Via Automotive News Europe