Making its world premiere at the Seoul Motor Show today (Thursday), the Kia Naimo electric concept car combines Korean heritage with innovative modern features.

Pronounced ‘Neh-mo’, meaning ‘square shape in Korean’), the Naimo electric crossover utility vehicle (CUV) measures 3,890 mm in length, and is powered by Permanent Magnet Synchronous Motor with a maximum output of 80 kW (109 ps) and maximum torque of 280 Nm, enabling Naimo to reach a top speed of 150 kph (93 mph).

A twin-pack 27 kWh Lithium Ion Polymer battery, located under the boot floor, gives the vehicle a driving range of 200 km on a single charge. To enhance range, the showcar is fitted with special low-drag 20-inch alloy wheels.

Perhaps most impressive is the claim that the Naimo’s battery pack can be recharged up to 80 percent in just 25 minutes using a special charger. Using a standard outlet it takes 5.5 hours.


Inside, the concept features hand-crafted materials including a Korean oak-trimmed floor and door panels, and ‘Han-ji’ paper for the headlining. Kia says these materials were used to evoke “a sense of tranquility” in the cabin. The dashboard is made of transparent organic light emitting diodes and is “full device” compatible, meaning it is compatible with iPads and various other touch screen platforms.




“Naimo is a perfect balance of innovation, high-tech and Korean tradition. It was heavily inspired by the purity and grace of traditional Korean arts and crafts, but combines this with cutting edge technologies to deliver a truly premium experience,” commented Kia Motors’ Chief Design Officer, Peter Schreyer.


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