The premium automaker has lost a lot of ground in its primary market – the US home region and now Ford is on its way to rejuvenate the brand with huge investments, new models and an introduction to China.
That later move is of increased significance for Lincoln, a latecomer to the world’s largest auto market and the second biggest when it comes to the luxury segment. So, no wonder that the MKX Concept was first unveiled back in April during the Beijing Motor Show. This is the first concept coming from the brand to be unveiled outside the United States and has had to wait a few months before making its official public debut at home, during the Los Angeles Auto Show.
The model looks decisively ready for series production, as it highlights Lincoln’s decision to offer in the near future a global SUV. The model updates the styling used on the stylish MKC compact crossover and looks very dynamic thanks to the 21-inch alloy wheels and short front and back overhang.
While technical details and full specifications are still scarce, the Lincoln looks to have been derived from the already unveiled second generation 2015 Ford Edge and most likely using the same global midsize vehicle platform that also shares underpinnings with the latest Fusion/Mondeo sedan.