Land Rover is currently planning to expand its lineup by 2020 to 16 models, a step which will probably double the company’s annual sales.
The British based automaker Land Rover has big plans for its vehicle lineup by 2020 which includes expanding its models to 16 different ones. This will start with the biggest investment that the car industry in the United Kingdom has ever seen and it will lead to annual sales which will double by 2020. The plan will lead to expansion on its model families, and it will include the Range Rover lineup, the Defender and the Freelander range.
The market data is suggesting that the global SUV market will probably reach 22 million units by 2020 and Land Rover will be close to producing around 600,000 vehicles each year. The company’s design director, Gerry McGovern, says that the Range Rover lineup will be expanded to six models, and this will include an Evoque XL, which will slot under the Range Rover Sport and over the current Evoque, a convertible version of the Evoque and a baby three-door Range Rover, which will be just 4 meters long.
The Land Rover lineup will include at least five new models and it will include an entry-level Freelander, while the regular Freelander will get both five-seat and seven-seat versions. The range will also include a new Discovery which will use an aluminum platform and it will be offered as a rival for the BMW X5. A production version of the DC100 is also in the books, along with a replacement for the popular Defender. The new models will start their life with a 10bn GBP investment in the UK, while 1.8bn GBP Will be invested in a new Chinese plant, which will produce 130,000 vehicles annually, about 60 percent of which will be Land Rovers.