Ford’s luxury brand Lincoln has recently introduced the MKZ and MKC Black Label Concepts, ahead of their public debut scheduled for the 2013 Pebble Beach Concours d’Elegance.
According to the North American based automaker, the brand new MKZ and MKC Black Label concepts have been designed to preview a “higher level expression of Lincoln design”. The two models are coming with a unique design theme, with elegant cabins and with high quality materials, and this should be well appreciated by the company’s fans.
“The progressive luxury client craves to know the story behind the products and services they engage – they want to feel that personal connection. That’s at the heart of Black Label; we want to provide special experiences for every Black Label client before, during and after they choose their new Lincoln vehicle”, said the Lincoln VP of Global Marketing, Sales and Service, Jim Farley.
Lincoln says that the Black Label will be eventually offered on all cars made by the company and it seems that future owners will be able to order this by the end of next year. Additional details on the subject remain unknown for the moment and will probably be announced during the 2013 Pebble Beach Concours d’Elegance, where the two concept cars will be officially unveiled.