London 2012 Olympics: BMW’s Olympic fleet image

BMW, the official automotive partner of the London 2012 Olympic and Paralympic Games has unveiled its Olympic fleet of 4000 vehicles, including 240 electric and hybrid cars.

As Official Automotive Partner to the London 2012 Olympic and Paralympic Games, BMW is bringing 160 units of the 1 Series ActiveE small family car and 40 of the even smaller Mini E, with another 40 units of the 5 Series Active Hybrid.

Also, the German automaker will bring 25 BMW Motorrad Motorcycles. The majority will be R1200RT models and these will be used for a variety of roles along with F650GS, R1200GS.

The bikes will be used to offer key support facilities in road based events including cycling.

Rumors say that BMW will use this prestigious event to launch the first Hybrid in the Rolls Royce history.

In addition, BMW becomes a Sustainability Partner supporting London 2012’s commitment to deliver its ‘low carbon’ and ‘healthy living’ Games.

“Our EfficientDynamics strategy has a natural affinity to the requirements for elite athletic performance – and drives our sponsorship of the BMW London 2012 Performance Team.

Delivering maximum performance with minimum effort is what every athlete needs to succeed. This ethos is also at the heart of BMW EfficientDynamics – a range of technologies designed to reduce fuel consumption and emissions without compromising performance.”

BMW’s Olympic fleet:
160 1-Series ActiveE coupes
40 Mini E hatches
40 5-Series ActiveHybrids
1550 320d EfficientDynamics
700 520d Efficient Dynamics
17 X3 xDrive 20d SUVs
10 X5 xDrive 30d SUVs
200 Mini Countryman Cooper Ds
25 R1200 RT motorbikes
400 BMW Streetcruiser bicycles

  • George

    ya but what is happening to the fleet when the games are over ?