London is the first place to see the Rolls Royce Phantom VIII image

The eighth generation Rolls-Royce Phantom has just been uncovered online – and it’s still awaiting the official presentation in front of the worldwide audience of the Frankfurt Motor Show in September, before going on sale next year.

But there’s actually one place in the world where you can see one in the metal – because luxurious HR Owen, a London-based car dealership, has become the first and so far, only place in the world where the luxury limousine resides outside Rolls-Royce facilities. The Berkeley Square location is the place where you can slip under the table a blank cheque to the dealership employees in the hope of getting the first examples of the 563-horsepower and 664-pound-feet 6.75-liter twin-turbo V12-powered limousine. Naturally, Rolls-Royce and its parent BMW Group have created the Phantom to be the “best car in the world” – or at least one of the more opulent opportunities.

London is the first place to see the Rolls Royce Phantom VIII 1

We’re not sure about the purple on white interior just yet, so we’ll just have to make a trip into downtown London to see if the real deal is any better. While most would say the Phantom VIII is not necessarily all new, we can tell you the visual detailing is decidedly different – while the designers have kept the overall feel and stance of the large sedan. Inside, aside from getting anything you want from the wide world, the main changes include a completely digital instrument cluster, as well as a larger 12.3-inch infotainment display.