The Malaysian market asks for more Rolls-Royce, after the company’s authorized dealer in Kuala Limpur scored record sales in 2011.
“The demand is to be further supported by the increasing enquiries from the East Malaysian market recently, ” declared Rolls-Royce Asia Pacific corporate communication manager Hal Serudin. “That is the main reason the dealership decided to come here and to offer a preview of the Rolls-Royce Ghost for the very first time in Borneo.”
In 2011 Rolls Royce sold 3, 528 units globally, meaning a 31% increase from the 2010 sales of 2,771 cars. This represents the best result in Rolls Royce’s 107-year history, a previous record being set in 1978 with 3,347 cars during the Silver Shadow II era. The best sales results were in Asia Pacific (up 47%), North America (up 71%) and Middle East (up 23%), Asia becoming the number one region for Rolls Royce sales, followed by China with 30% of the company’s total sales globally, an increase of 63% in 2011.
“The next targeted Rolls-Royce growth would be in India. The country currently has four dealerships and we plan to expand it by another more – totaling six dealerships by the end of the year,” Serudin added.