Mercedes Benz Global Sales up 11% in March image

Daimler AG’s (DAI.XE) Mercedes-Benz Wednesday reported an increase of 11 percent to 131,334 units in global sales.

Thus, since the start of the year, a total of 313,902 vehicles were delivered to customers, an increase of 11.9%. Moreover, the Stuttgart based car manufacturer managed to gain market shares in numerous markets.

Group sales in Germany were up 11% on the year at 25,932 units. In China (incl. Hong Kong). 51,328 customers (+19.5%) purchased a new Mercedes-Benz vehicle from January to March, setting a new sales record for this period. Record sales were also registered there in March (17,660 units, +16.1%).

In the United States, Daimler’s unit Mercedes-Benz generated March sales of 23,134 units and first-quarter sales of 61,513 units. This represented an increase of 7.7 percent and 15.3 percent, respectively from last year.

The S-Class sedan also continues to enjoy strong demand. Since January, sales of the brand’s flagship rose by over a quarter (+27.5%, 21,507 units) compared to the previous year.

Overview of Sales by Mercedes-Benz Cars
March 2012
Change
in %
Jan.-Mar. 2012
Change
in %
Mercedes-Benz
131,334
+11.0
313,902
+11.9
smart
10,944
-2.8
26,975
+8.0
Mercedes-Benz Cars
142,278
+9.8
340,877
+11.6
Mercedes-Benz sales by market
Western Europe
62,821
+9.3
134,687
+9.8
- thereof Germany
25,932
+10.5
56,552
+14.6
NAFTA
26,828
+7.8
70,259
+15.5
- thereof U.S.
23,134
+7.7
61,513
+15.3
Asia/Pacific
31,764
+18.1
84,641
+15.8
- thereof Japan
5,512
+55.4
10,535
+44.0
- thereof China
17,660
+16.1
51,328
+19.5