Mercedes-Benz reports record sales in 2012 image

Mercedes-Benz Cars reported sales of 1,423,835 vehicles from the brands Mercedes-Benz, smart and Maybach in 2012, an increase of 4.5 percent versus 2011.

Sales of the Mercedes-Benz core brand totaled 1,320,097 units in 2012, while December sales were the highest to date for this month.

“Despite the difficult market environment in the southern European countries and numerous model change-overs, we managed to exceed the previous year’s sales record. Our new models in particular were received extremely well by our customers. From the B-Class, more vehicles were sold in 2012 than ever before in a single year, the A-Class got off to a sensational start and our new SUVs are also enjoying lasting popularity,” said Dr. Dieter Zetsche CEO of Daimler AG and Head of Mercedes-Benz Cars.

In the U.S., Mercedes-Benz posted 11.8 percent growth, with 274,134 vehicles sold. This is a new sales record that makes the U.S. Mercedes’ biggest market, replacing Germany. In China as well Mercedes-Benz posted a new sales record, with 196,211 units (+1,5%) delivered last year.

In Japan, no other importer of premium vehicles delivered more vehicles to customers than Mercedes-Benz, with 40,488 units sold (+24.9%). In Germany, Mercedes-Benz sold 261,084 units (-0.4%), despite the model change of the high volume A-Class model.