Mercedes and its Chinese joint venture have begun to build the third generation of the E-Class model specifically designed for the local market.
China is a crucial market for Mercedes’ further expansion plans and thus the premium German maker has always paid attention to customers’ car taste in the region, as they are particularly drawn by stretched limos. The long-wheelbase version of the all Mercedes-Benz E-Class is built at the Chinese joint venture Beijing Benz Automotive – which is a venture between Daimler and BAIC Motor – on the same line as the C-Class compact model. The previous version has been locally produced at BBAC since 2010.
“Sustainable growth in the world’s largest car market calls for products ‘Made in China, for China’. The new long-wheelbase version of the E-Class is precisely tailored to Chinese customers and was to a major extent developed in China,” said Hubertus Troska, Member of the Board of Management of Daimler AG, responsible for China. In 2015, the joint venture rolled-out around 250,000 vehicles including the long-wheelbase version of the E-Class as well as the C-Class, GLA and GLC.
The two partners announced last week they signed an agreement of investing 4 billion RMB (more than 500 million euros) in the further expansion of their Beijing-based engine plant, a facility that produces Mercedes-Benz 4- and 6-cylinder units used in the cars manufactured by BBAC, as well as in vans made by the local Daimler joint venture Fujian Benz Automotive.