Even if it’s not the best selling electric car, Tesla Model S fairs well as sales are concerned and the company keeps pushing deeper integration in the country, as it sets to open six additional 135-kW Superchargers.
In September, in Germany, the Tesla Model S (42 units) was outsold by the Smart Fortwo Electric Drive (146), Renault Zoe (57) and even the Nissan LEAF (55). But, whereas the smart will probably only be outsold by the BMW i3 when it’s available, the Zoe and Leaf cost around 1/3 the price of the Model S. Wouldn’t you expect the significantly cheaper vehicle to sell in higher volumes?
This figure will rise more quickly now that Tesla is moving additional Model S sedans into Europe and even Tesla says its focus has not been on Germany, but that’ll change soon.
Reports say that Tesla’s Supercharger rollout in Germany is underway now with at least 6 (135 kW) sites scheduled to come online soon and that Tesla will offer a special high-speed “Autobahn” tune, free of charge, for Model S sedans sold in the region.
Most certainly Tesla – which boasts the longest range of any EV in history and is seeking a market different from the one that buys electric minis – is working to fill back orders and is looking to expand showroom and staff in Europe. And so, we could consider Elon Musk’s desire to move around 1000 Model S cars in Germany a month by the end of 2014.
) - Wednesday, October 23rd, 2013 - filed under Industry
, Sales Reports
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