Naza Automotive Manufacturing Invests RM30M to build the Peugeot 408 image

Naza Automotive Manufacturing has invested RM30 million for a new robotic assembly line at the Gurun plant, in Kedah, where the company plans to begin mass production for the Peugeot 408.

The new robotic assembly line is the first one at this facility and the automated robots will ensure the quality consistency for the C-segment Pug, which is set to be exported to other markets in the region. En SM Nasarudin SM Nasimuddin, Joint Group Executive Chairman of the Naza Group of Companies, declared that quality consistency was needed for high production volume models such as the 408, which will also be exported to other markets in the region.

“We will produce 60,000 units of the 408 at NAM over a five-year period beginning in 2012. Of the total volume produced, some 60% is targeted to be exported to right-hand drive countries in Asean as well as markets outside the region,” he said.

This RM assembly line is part of the company’s RM714 million expansion and upgrading exercise which began in 2010 and is scheduled to be completed end-2015. The project includes investments in plants expansion, facility upgrades, development and new model introduction.