The North American based automaker Lincoln, a Ford sub-brand, has finally revealed the MKZ Concept, at the 2012 Detroit Motor Show.
After teasing it for quite some time and attracting everyone’s attention on it even a day before its official debut, the 2013 Lincoln MKZ Concept has been officially presented to the public at the 2012 North American International Auto Show (NAIAS) in Detroit. Just as it was expected, the new generation of the Ford Fusion / Mondeo had played an important role in inspiring the designers into creating the MKZ Concept, and the exterior lines are similar, which isn’t exactly a bad thing.
“With the Lincoln MKZ Concept, we are not introducing a new car. We are essentially introducing a new brand. The MKZ Concept is the next step in the reinvention of Lincoln, something we’ve been quietly but aggressively pursuing”, said the Ford Motor Company vice president for Global Product Development, Derrick Kuzak.
Even if the Lincoln MKZ Concept has been officially presented to the public and the model can be considered the reinvention of the luxury brand, the company didn’t say anything about its engine, performance and other things like that. Lincoln says that the MKZ Concept is coming with some high quality materials for the interior design and the cabin has been fitted with an 8 inch LCD touchscreen, reconfigurable 10.1 inch TFT LCD instrument cluster, an entertainment system, the MyLincoln Touch in-car communications and many other interesting things.