Volkswagen’s Ag sports car manufacturer Porsche, the maker of the iconic 911 generated €1.3 billion operating profit in the first half of the year, after the company sold 78,000 vehicles.
On the same time, Porsche Design Group reports over +20 percent growths in turnover across all business segments to €75.5 million in the first six months of 2013. The Porsche Design luxury brand has boosted turnover in its franchise business by almost +50%, with around +9% growth in the company’s own retail stores.
“We’ve had a good first half to the year and go into the second six months highly motivated,” said Bernhard Maier, Member of the Executive Board Sales and Marketing of Dr. Ing. h.c. F. Porsche AG, at a dealer presentation in Faro, Portugal. “Our attractive range of models is proving a hit with customers all over the world.
Even before the new Panamera models are launched at the end of July, we already have a large number of orders. Our model strategy is, in particular, borne out by the demand for the first plug-in hybrid in the luxury segment.”
Volkswagen, the company that controls Porsche is relying on the upcoming Porsche Macan compact sport-utility vehicle and the first SUV for the ultra-luxury Bentley marque to overtake GM and Toyota Motor Corp. (7203) as the world’s largest automaker by 2018.